Hello beautiful minds!
It’s been a
while since the latest update on BRENDING but it does not mean that nothing has happened... On the contrary! To keep it brief: instead of writing other people’s business plans and
strategies, I have decided to develop my own creative projects.
The focus is
on indie-classical: it’s all about classical music that adventurously merges
with other music genres and art forms. The philosophy behind it is one of
contact, moving towards the audience, engaging with new audiences (mainly
generation Y) in venues that are not considered classical.
My passion
for indie-classical becomes apparent in some of my new projects, some of which
I would like to point out to you.
- Syrious Mission: Together with composer Merlijn Twaalfhoven and 3 other artists, I am travelling
to the Syrian border with Jordan 23-29 November. We are travelling there to
give music workshops to refugee children. This way we give them a chance to
share their story amongst themselves and to the outside world. UNICEF told us
that the emotional distress is as pressing as the physical distress. They
believe that music can play an important part, except their organisation does
not know how. More info on www.syriousmission.org
- Mengel & Berg: Together
with my mate Arthur Gumbs, I formed the classical music deejay duo ‘Mengel
& Berg’. We think it's pretty sexy to dance to classical music. Our friends
Bach, Mozart, Brahms, Mahler, Stravinsky, Prokofiev and many other musical
geniuses are not dead. On the contrary, they get us all shaking that ***. In
the not too distant future, I shall gently release a few tracks of classical
music merged with more popular genres. For now, we stick predominantly to classical
and send you one of our favorite tracks every day if you like or even share our
facebook fanpage: mengelandberg
- Classical Music Rave: There will be
a new edition of the classical music rave in February 2014. Location and exact
date to be determined, but it will be in the Netherlands.
- 24Classics: Curious about what I
call indie-classical music? Then listen to my playlist on the wonderful music
streaming website www.24classics.com/#indie
There are
some other veeeerrry exciting ideas lurking in the depths of my diary (something
with a new opera formula and a trip with an old van and classical music) but that’s for a next edition of Brended
News!
With
warmest wishes,
Brendan Walsh
mail: interesting@brending
office: +31 20 354 1599